Salesforce Campaign Studio Webcast: Shape Customer Behavior Using Data, Predictive Analytics, and Salesforce
Please join Salesforce for an exclusive thought leadership webcast on how hospitality companies can enhance customer loyalty through personalized marketing and engagement to increase sales and overall customer satisfaction.
The webcast will feature Blair Linville, CEO and Founder of Tectonic and a 2x Dreamforce Main Stage speaker. Before founding Tectonic, Blair served as the CIO for Harrahs Entertainment, a $12B company differentiated by powerful marketing & industry leading analytics. In his role, he utilized big data and analytics to draw insights about customers and leveraged Salesforce to shape customer behavior.
Blair will highlight how companies can Shape Customer Behavior Using Data, Predictive Analytics, and Salesforce. Register today and learn:
- With increases in the availability of data, predictive analytics and Salesforce, it's easier than ever before to shape customer behavior
- How data drives decision making by providing a 360 degree view of the customer, allowing for predictive and personalized customer journeys
- About how a luxury hospitality company used their data to market and cross-sell more effectively to drive 21% revenue uplift
- What tools and technologies are available to companies and ways in which agile methodologies can be used to iteratively implement solutions
Tectonic is a premier Salesforce and big data analytics integrator renowned for its Salesforce CRM transformation, marketing automation, and big data consulting services, with a global client roster of legacy brands.
Interested but cannot attend at this time? Sign up now and receive an archived copy of the presentation.
Speaker and Presenter Information
Blair Linville
CEO and Founder, Tectonic
Event Type
Webcast
This event has no exhibitor/sponsor opportunities
When
Wed, May 24, 2017, 2:00pm - 3:00pm
Cost
Complimentary: $ 0.00
Website
Click here to visit event website
Organizer
Salesforce Team at Carahsoft Technology Corp.
