The Art of Executive Storytelling: Communicate the Business Value of Software Engineering

The majority of software engineering leaders say that meeting business objectives is a top performance objective, with over a third ranking it as the highest priority for their success. Yet, traditional IT metrics and dashboards are not enough to showcase the impact of software engineering initiatives. Instead, software engineering leaders must understand the art and techniques of executive storytelling. Join this complimentary Gartner IT leadership webinar as a Gartner expert showcases the leadership skills and best practices needed to create a narrative at the right altitude for your executive stakeholders. You will walk away from this session with answers to your vital questions, a copy of the research slides and recommended actions to help you achieve your goals.

Use value stories to create a compelling narrative and showcase engineering initiatives for non-IT stakeholders
Link software initiatives to business outcomes by determining how it impacts enterprise objectives
Build a pathway to business outcomes through outcome-driven delivery metrics