Modernizing Federal Communications: Unlocking the Power of Salesforce Marketing Cloud with IBM
Federal agencies face increasing pressure to deliver timely, secure, and mission-driven communications that truly engage the public. Many organizations currently using legacy solutions such as Granicus GovDelivery are finding limitations in scalability, personalization, and integration with broader digital ecosystems.
In this session, Salesforce and IBM will demonstrate how agencies can modernize their communications strategy with Salesforce Marketing Cloud - bringing advanced capabilities such as automation, AI-driven personalization, dynamic segmentation, cross-channel engagement, and secure data integration.
Register today to see how Marketing Cloud empowers agencies to better connect with citizens, deliver critical alerts, and build long-term trust while meeting federal compliance standards.
In this session, Salesforce and IBM will demonstrate how agencies can modernize their communications strategy with Salesforce Marketing Cloud - bringing advanced capabilities such as automation, AI-driven personalization, dynamic segmentation, cross-channel engagement, and secure data integration.
Register today to see how Marketing Cloud empowers agencies to better connect with citizens, deliver critical alerts, and build long-term trust while meeting federal compliance standards.
Relevant Government Agencies
Other Federal Agencies, Federal Government
Event Type
Webcast
This event has no exhibitor/sponsor opportunities
When
Tue, Oct 28, 2025, 2:00pm - 3:00pm
ET
Cost
Complimentary: $ 0.00
Website
Click here to visit event website
Event Sponsors
Organizer
Salesforce Government Team at Carahsoft
